Hallahan Associates is a business planning and marketing consulting firm which utilizes its diversified housing industry experience to provide professional services to clients who are involved in housing, either as builders, landowners, manufacturers or financial providers. We have considerable knowledge of home building in general and factory-based building systems in particular, with a specific focus upon the market opportunities for innovative factory-based building systems.
The Baltimore area based Hallahan Associates was organized in the latter part of 1986 and has since provided representative services to clients in the following areas:
Market Analysis and Feasibility Studies
- Individual market assessments of business opportunities for most of the leading modular home manufacturers.
- Market feasibility of Seniors Housing for municipalities and for private developers.
- Market feasibility studies for innovative home building systems using both wood and synthetic materials.
- Development of marketing plans and new product introduction approaches for major and small housing manufacturers.
- Market analyses of factory built housing potential for several large cities and for a major western state.
- Quarterly and annual market analyses of modular housing for leading housing industry trade associations and for private clients.
Strategic Planning
- Identification of housing industry opportunities for a major chemical company with a broad technology base and a limited product involvement in housing.
- Development of marketing strategies and operational programs for several large national building materials manufacturers and for several large multi-plant housing manufacturers.
- Strategic business plan for housing manufacturer subsidiary of major forest products company.
- Seminars regarding housing industry product needs for major chemical and paper product manufacturers.
Business Plan Formulation and Assessment
- Development of business plans and strategies for numerous start-up or expanding modular, panelized or other factory-built home manufacturers.
- Identification and prioritizing of potential acquisition candidates for numerous parties considering an entry into various segments of factory-built housing.
- Identification of new business opportunities for building material manufacturers to sell to factory-built home manufacturers.
Operating System Review
- Development of operational procedures for several major homebuilders.
- Assessment of computer aided design systems for large building systems manufacturers.
- Productivity analysis of housing rehab programs for several large northeastern cities.
76 Seminary Farm Road Lutherville, Maryland, 21093 Phone: (410) 296-1199
Email: fredh@hallahanassociates.com
